I've been creating fashion content for 4 years and have worked with brands like Fashion Store, Nykaa, Lenskart, and Wellness Brand. My audience is primarily urban women aged 18–34 in Tier 1 and Tier 2 Indian cities.
My content focus is making fashion feel accessible — I don't chase luxury brands. I'm the creator for brands targeting the aspirational Indian consumer who wants to look great without spending a fortune.
Best suited for: D2C fashion, beauty & skincare, lifestyle accessories, home decor, and food brands targeting urban Indian women.